NEVER STOP TRYING TO EXCITE CUSTOMER!
This picture of Motley Crue drummer, Tommy Lee, is over 30 years old - my 'eyes popped out' when I first saw it, (I think about '86). He pioneered creativity of 'theatre' in drum solos during live performances. What started as a 90 degree tilt became a 360 spin, a looping rollercoaster, flying over audiences and culminated in combining all - WOW!
I was long challenged by corporates just to do enough, whatever that means. I heart, I believe, if you can delight, excite and deliver to customers you should do - these days if you don't someone else will 'steal your lunch'.
Evolving the customer journey sits at the centre of much of what I do. Time to excite others...................tell me what you're up to? ... See MoreSee Less
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BRAVE NEW WORLD!
As I start to prepare for a new semester I was 'hit between the eyes' with this. I was confronted by some students last year who wanted textbook focus and were confronted by any focus on attitudinal competencies.
As a Business Advisor, or 'Teacher', sharing what got us here will only get us so far and at every level we must make sense of what is coming, if it's not already here.
Choose Fear and 'she'll be right' at your peril. Excitement and whats possible are far better spaces.Teach and Learn what the machines cannot do... learn values, independent thinking, believing, ... sports, music, painting.... ... See MoreSee Less
WHAT ARE YOU FAMOUS FOR!?
I passed this vehicle yesterday and then had to pull off the motorway so I could get this shot!
Consumers buy great products and it starts with a name and some differentiation. Often those less bogged down with 'corporate hangovers' have the capacity to cut through with standout. I love these guys and another grooming business called 'Muttley Crew'.
Working with people right now where we start by reviewing the product offer, the customer journey and a raft of other stuff that enables growth and excitement. ... See MoreSee Less
CHRISTMAS IS SO MUCH BETTER WHEN YOU KNOW HOW NEXT YEAR LOOKS!
When I started partnering a family business, late in September, I said the first goal was to get them to Christmas Day and they be defined how 2018/19 will look.
Some ask the content of what I do so here is an overview of some outcomes from the last 10 weeks:
1. Finance plan written to secure medium term funding from bank.
2. Draft budget for 2018/19 written.
3. Measures established for credit Control and 75% of outstanding debt recovered.
4. Engaged supplier community to secure preferential terms that go straight to bottom line.
5. Supported design/message for new www.
6. Established new Trading and Payment terms.
7. Created monthly shareholder Review process/Balanced Scorecard.
8. Engaged Staff to create foundation in future resource.
9. Commenced review of Productivity and Efficiency.
10. Initiated review of Customer Journey.
It's such an exciting space - sometimes the guys feel they have a bit to do but it comes back to what they want to realise.
I'm seeing Owners now (2 this week) who want to have the same feeling of definition on 25th December and beyond. Sound like you?, you can reach me at email@example.com ... See MoreSee Less
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AN EXCITING NEW DAWN!
I'm delighted to advise that I have aligned the icu BIG! brand with ADVANTAGE Business.
After much due diligence the ADVANTAGE choice was straight forward:
1. 20 Years Credibility as a Respected brand in the NZ landscape.
2. Talent pool of Experience that ensures all clients receive the Guidance and Input of many rather than just 1.
3. Focus on Individuality and Bespoke Plans.
4. Appetitive to deliver an Outstanding NZ national Solution.
It feels great to head into Christmas with definition on how 2018, and beyond, look.
If you feel you and your business are Hungry for the right Advisory Partner reach out here: (https://lnkd.in/ga92XHM) ... See MoreSee Less
Congrats - looks like a great move
As an Advisor/Coach there is nothing better than being to witness to the success of others!
Firstly HUGE shout out to Johnny Wiggins Sophie Dysart and the team at Wiggins Health & Beauty who were awarded Best New Product Launch Beauty by Green Cross Health. Johnny was the original supporter of icu BIG! and it's been an absolute delight to watch this journey. These guys embody listening and responding to customer while their global counterparts are sat in meetings. An awesome example of what is possible and why SME's are winning!!
Another HUGE shout goes to Thomas Dietz William Lockie and the team at WOOP who scooped Best Emerging Business at the Westpac Business Awards. I've known Thomas 10 years and it's been awesome to see what he has created in the last 4 years, staring into and beating adversity - Brilliant!! WOOP have been willing participants and supporters of the work at UNITEC as we groom the Marketers and Strategic Thinkers of tomorrow. ... See MoreSee Less
Icu BIG shared nzherald.co.nz's video.
1 years ago
Icu BIG is feeling fantastic in Herne Bay, New Zealand.
1 years ago
Like many 'festivals' Halloween has it's origins from 2000 years ago including both religious and agricultural significance.
At icu BIG! (https://lnkd.in/f69shJG) while we still have some 'tricks' for those we have worked for, we're firmly in the TREAT business for those we work with - Business and Personal Growth!!
If you're scared of where you are, or could be, great time to reach out!
Thanks to Jack Nicholson (Oh, and Jason) and 'The Shining' for inspiration. ... See MoreSee Less
CREATING PREDICTABILITY, STABILITY & GROWTH!
I have asked a number of newer clients to imagine Christmas Day conversations, both this year and next.
The essence of this exercise is that for them, their families and business they can discuss the shape of how the business will look and what they need to do realise it - 'she'll be right' is not part of the strategic plan.
At icu BIG! my focus is not creating 'dust gathering' documents but workable initiatives that can be actioned and realised.
With the change of Government you can't shape the future of NZ but you can bring definition for self and your business entity. Start your conversation here... (https://lnkd.in/gMDVCjJ)Mariah Carey's official music video for 'All I Want For Christmas Is You'. Click to listen to Mariah Carey and more Christmas songs on Spotify: http://smartu... ... See MoreSee Less
THE FUTURE ISN'T COMING................IT'S HERE!
Sometimes you just need to open your eyes as to what is evolving in our environment. In a brief trip to a local mall today you see Stations to plug your vehicle in, Taxi's delivering food (take away?) or How to have safe 'Entertainment' without disrupting civil aircraft. Sometimes it's like you're in the movie 'The Time Machine' and you sat in a chair as the future rushes by.
My most satisfying work currently is developing workable strategies for businesses (in many different industries) for next 12/18 months. Imagine a Christmas day, this year, when you have clarity of the year ahead and have a model that is prepared for change! Ready to talk................? (https://lnkd.in/gMDVCjJ) ... See MoreSee Less
WHERE YOU EXPENDING YOUR TIME AND ENERGY?
The beauty of working with people holistically is that you get to work out what is impacting their business - work and life are not mutually exclusive!
With employees, customers, suppliers., bosses etc... allow emotion to surface and then compartmentalise and deal with truth. ... See MoreSee Less
Icu BIG is feeling inspired.
1 years ago
Icu BIG is feeling pumped.
1 years ago
ARE YOU READY TO COMPETE AND WIN!?
It's almost 2 years since Jonah passed and his legacy will always be that of being a 'Game Changer'. I included a pic from the '95 RWC because that is where he took the world by storm - many will remember the exploits of SA and Mandela but I believe that #11 was right up there!
Today more stories came out regarding Amazon, possible entry into NZ etc.. it's not if but when. You might have seen a story I commented on last week regarding 'Toys R Us' filing for bankruptcy in the US - the warning signs are all there.
I'm currently working with businesses where we plan and execute for step change across a variety of disciplines. Don't wait to get trampled, she won't be right. Make contact now to play a BIGGER game (https://lnkd.in/g4qg_Jx) ... See MoreSee Less